At this point, it’s already a given why companies should invest in online marketing. To get a piece of the sales pie, brands need to have a digital marketing strategy in place.
Countless tactics, studies, and guides have been produced to date, all aiming to help companies better position themselves and stay competitive in today’s digital world.
Some companies are thriving. They’re getting more leads, closing more sales, and increasing their bottom line.
Still, others are lagging behind. This despite the massive efforts they put into search engine optimization, content marketing, search engine marketing, and social media marketing.
What are they doing wrong?
The answer: conflicting strategies.
When you have SEO and content teams that don’t collaborate, social media and paid search departments that produce inconsistent messages, and marketers and sales programs that are misaligned – you have a recipe for disaster.
How to Succeed with a Cohesive SEO & Content Strategy
Companies of all sizes – from SMBs to large enterprises – need a cohesive approach to truly dominate the digital marketing front.
Combining your SEO and content marketing strategies is crucial if you want to achieve online success.
But how exactly can it be done?
If you want to know the answer to this question, join the next SEJ ThinkTank on Wednesday, November 15, at 2 p.m. ET featuring ScribbleLive’s Christopher Hart and Christoph Trappe.
Hart and Trappe will talk about how you can break down organizational silos in your company, align SEO and content teams, and ensure the maximum impact of your online marketing efforts.
In this sponsored webinar:
- Learn how to measure success at the intersection of creativity and data.
- Explore practical examples of a data-driven approach to content marketing.
- Get actionable insights and hands-on advice to drive successful content campaigns.
- Uncover competitive advantages and increase win rates through effective SEO.
Harness the Power of SEO & Content to Score Bigger Wins
Following the presentation, SEJ Founder Loren Baker will host a live Q&A session.
If you want to achieve online success by leveraging SEO and content, register for this webinar today!
Featured Image Credit: Paulo Bobita